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Creation Date: 2018/11/15 10:46:39
Ref. JB1001852975

National Health Insurance Company - Daman

Branding and Communications Officer (UAE Nationals Only)
National Health Insurance Company - Daman


Job Description

General Description:
Responsible for developing, executing and monitoring product communications, campaigns and branding initiatives ensuring strict adherence to company’s brand guidelines through all relevant channels to achieve business objectives

Main Duties:
• Develop and execute marketing communication plans according to the desired business objectives
• Prepare and handle marketing communication campaign briefs and ensure creative concepts alignment to the brand guidelines
• Execute communication campaigns (ATL, BTL, Online)
• Monitor performance of communication campaigns in every channel by carrying-out of post campaign surveys to derive feedback, recommendations, key learnings and take action as necessary
• Support in the creation of sales and marketing communications collaterals focusing on PR and content
• Cross functionally work with other units within the department to ensure leveraging on mutual activities to achieve the best outcome
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Budget Tracking and monitoring
• Project Tracking and monitoring
• Asses written communications and their adherence to brand guidelines (Creative Writing)
• Tracking and following up on internal processes with relevant departments (Procurement / Finance / Legal etc.)

Skills

• Minimum 4 years of experience in Marketing communications and/or branding - agency experience is preferred
• Bachelor degree in Marketing or Business Administration
• Excellent command of written and spoken English; Good command of Arabic language is an advantage
• Good analytical, execution, problem solving and decision making skills
• Ability to acquire and apply new skills
• Flexible and able to work under pressure
• Respect and maintain a high level confidentiality
• Proactive and results oriented whilst ensuring high quality of work
• Able to work in a multi-cultural environment and promote teamwork and knowledge sharing in order to achieve goals and deliverables
• Good knowledge of health insurance concepts
• Good knowledge of Microsoft applications
• Good knowledge of project management
• Excellent knowledge of (client to agency) processes and relations and how to maintain that raport with all agencies and suppliers
• Firm understanding of how campaigns are strategically launched and the ability to comprehend any media plan and asses it

Job Details

  • Search by Location: UAE
  • Search by Industry: Insurance
  • Requirements : Employer (Private Sector)
  • Job Role: Marketing
  • Employment Status: Full time
  • Employment Type: Full Time
  • Manages Others: No
  • Number of Vacancies: 1

Preferred Candidate

  • Career Level: Mid Career
  • Nationality: United Arab Emirates


Company Profile

Daman provides affordable quality healthcare solutions to suit your needs
Specialized Health Insurance services with an emphasis on customer care
The market leader with experienced staff that you can rely on.

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